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Using plastic membership cards for a restaurant can be an ideal in attracting customers. Use these plastic cards to offer a range of benefits.

However impressive your restaurant may be, it can sometimes be hard to keep the customers coming back. Weekends might be busy, but you’ve still got to keep the tables full mid-week and that’s not always easy. By introducing plastic membership cards for your customers, you can incentivise them to visit more regularly.

Whether you use them for your own individual business or join with a group of local establishments, plastic membership cards are a great means by which to provide special offers and benefits to a select group of people. These are customers who already eat at your restaurant; by issuing them with these plastic cards you can allow them to return for less.

By showing their plastic ID cards when they order, customers can take advantage of whatever offer you may have on at the time. These can be promoted online or through personalised mailings, encouraging people to visit the restaurant on traditionally quieter days. For example you could offer a 2 for 1 on selected meals or a free drink with every main course. The possibilities are endless and customers who are paying a little less are better than no customers.

Offering plastic membership cards makes customers feel part of a unique group. Rather than just being another customer in the restaurant, they see themselves as a regular and feel appreciated by the business. This building of customer loyalty is essential in attracting new customers and retailing loyal stalwarts. Those who like the ambience of the place, as well as the food, will be more likely to recommend the restaurant to their friends.

It’s far easier to know who your customers are, where they’re travelling from and how often they visit if they have plastic membership cards. These can include a magnetic strip, holding selected data about the customer, which is then picked up by your computer system. This can be used to target specific customers with offers or mailings. So if a customer hasn’t visited for a while you could send them an exclusive voucher or a special offer for the most regular visitors.

If you’re looking for plastic membership cards for your restaurant then speak to Swype. We offer a range of plastic card solutions, providing benefits for you and your customers. Our team are always available if you require any further information.

We pride ourselves on delivery a bespoke approach with every order. We try to look for ways to handle all needs and are proud to offer braille cards. At Swype, we have the technology to produce Braille ID plastic cards enhancing our extensive plastic card portfolio.

Braille is widely used by the visually impaired to read and write. Braille characters are small rectangular blocks called cells that contain tiny palpable bumps called raised dots. The number and arrangement of these dots distinguish one character from another.

In today’s digital world which is driven by technology, braille is vital for the blind and visually impaired people to access to information. Incorporating braille text and ensuring a general integration extending this to other forms of documents for work or in everyday usage, such as ID cards, travel cards, membership cards and business cards among other plastic cards has become critical.

We are pleased to see that since our investment, we have seen more businesses interested and incorporating this feature into their plastic cards.

If you have a requirement for braille cards or you would like to find out more about how our braille cards are made, please contact our sales team on 01744 815475 to discuss further.

As part of our continuing commitment to be as environmentally friendly as possible and reduce our carbon footprint we have signed up to the Carbon Capture programme.

This means that for every single sheet of paper used, we voluntarily pay a Carbon Capture Charge via the scheme, to the Woodland Trust.

The Carbon Capture Charge mitigates CO2 emissions by planting trees in certified Woodland Carbon sites here in the UK.

The benefits to the environment of planting trees are numerous and include improving air and water quality, preventing soil erosion and providing a sustainable source of low-carbon fuel.

The scheme also provides much-needed space for wildlife, with the creation of new woodlands for future generations to enjoy.

You can read more about the scheme on the Woodland Trust website.

Currently more than £900,000 has been raised by the scheme in total, which amounts to funding the planting of 227,760 trees in the UK.

As a company we are also constantly striving to produce more eco-friendly cards. We have recently launched new improved bio-degradable cards.

Plastic cards have a variety of different uses. Read on to find out more about possible uses for clubs and societies.

Here at Swype, we have a vast range of clients that all have different uses for their plastic cards. From membership cards and ID cards to discount cards and key fobs, plastic cards are a fantastic method that many companies and clubs alike are choosing to utilise. However, why might various clubs and societies choose to use plastic cards? At Swype we are going to give a brief overview of the possible different uses.

Proof of membership

With the membership base of your club growing rapidly, it can be hard to track who is a member and who isn’t. Plastic membership cards are a fantastic way to note who has joined already. They can be handily tucked away in a wallet or purse which means that they are less likely to get lost or misplaced. They can be easily shown at a meeting and then safely put away until the next meeting. Another option to consider is plastic photo ID cards. These are becoming increasingly popular as they have the card holders image and details printed on the front of the card to deter fraudulent use.

Discount Cards

Being a member of a certain club or society can result in you being eligible for certain discounts in local stores, for example. Plastic ID cards are an easy way to prove your membership to these particular clubs and so show that you are able to receive the discount. Again, plastic photo ID cards may be more appealing to your club or society due to the extra security they offer.

Personalisation

At Swype, we have 25 years experience in designing and printing professional plastic cards. All of our cards are uniquely designed and so are ideal to raise awareness of your club or society. Cards can be created with personalised details as previously mentioned such as a photo ID or membership details, however they can also be personalised with unique numbers, barcodes, promotional codes and expiry dates.

Marketing

Plastic business cards are constantly growing in popularity. Not only are they durable and have a lengthy shelf life, but they also offer a professional image to potential members or clients. If you are looking to use plastic cards as part of a drive to recruit new members to your club or society then why not contact the team at Swype to see how we can help you.

For more information on any of our product ranges, please visit our website or contact our team.

When planning your event, you will almost always start organising ticketing first. Many of those who are in charge of the planning process will look into the most cost effective and convenient products available. More often than not paper tickets come to mind.

However, what if I told you all the functions of a paper ticket can be acquire in a ‘plastic event pass’ and for a reasonable price. Would you want to know more? Firstly our plastic event passes not only look the part, but are also a lot more durable which already make them a popular product for outdoor events such as festivals and fairs.

Also just like paper tickets we print barcodes and other forms of security features, although what makes our plastic event passes even better is that they are printed to the core of the card and sealed between PVC laminate. Therefore your event passes are not only cost effective durable and smart but they’re also very secure, as it is difficult for them to be duplicated and miss-used.

If your event has a larger budget you can also add more artistic features such as foiling, embossing and holograms. These often look effective and provide extra security. You can even have your cards printed with UV Ink if you want your event passes to be more unique. These hidden UV prints show up under a UV lamp and again add an extra security layer to the cards.

Our plastic event passes are reliable and along with our quick turn around and competitive pricing we are sure you wouldn’t regret it. Contact us at sales@companycards.co.uk for more information and pricing.

The seventh studio guide explains the details regarding our magnetic stripes and how to position your artwork taking into account the position of the magnetic stripe.

As always, should you wish to stay up to date with our help guides, simply subscribe to our newsletter at the bottom of the page. By doing this you will receive a copy of each new mailer bi weekly.

Our sixth artwork help guide looks at ‘Holes & Slots’. When creating artwork for your card, you will need to leave space for a hole or slot. Please refer to our information guide below for more information.

As always, if you wish to stay ahead of the game and receive the help guide bi-weekly, simply subscribe to our newsletter via the form at the bottom of this website.

Below you will find details of the fifth mailer in our studio guide. This information looks at supplying fonts.

Should you wish to stay up to date with our help guides, simply subscribe to our newsletter at the bottom of the webpage. By doing this you will receive a copy of each new mailer bi weekly. Should you have any questions regarding any of the information we have shared, don’t hesitate to contact a member of the team. sales@companycards.co.uk

Below you will find details of the third mailer in our studio guide. This information looks at Card Dimensions and how best to create your card artwork.

If you are not aware, we send our studio guides out via email prior to posting the information on our website. Therefore, if you want to stay ahead of the game and receive your copy early, simply subscribe to our newsletter and receive a new help guide every two weeks. These guides cover all aspects of design and ultimately will help your order process run smoothly.

To request a full copy of our Card Dimensions PDF Booklet, contact a memeber of the team via email sales@companycards.co.uk

Artwork Bleed

Below you will find details of the second mailer in our studio guide. This information looks at artwork bleed and how best supply artwork.

We are sending out our studio guides bi-weekly via email and posting the information on our website for you to access later on. Should you wish to get the information sooner, when we send it out via email, simply subscribe using the newsletter sign up form at the bottom of this page. Alternatively it can be located on the home page. You will be able to unsubscribe from this at any time.

Supplying Data

Below you will find details regarding our studio guides, our first guide is about supplying data.

Since the start of 2019 we have put together a series of studio help guides, to ensure your order process runs as smoothly as possible. Over the next few months we will be sending these help guides out via email, so don’t forget to subscribe to our mail list. They will also be posted on our website, for you to return to should you need to refresh your memory with the information.